Instead of putting a customer on hold, a bot will solve their problems there and then.
If you can’t keep on top of customer service, chatbots can. More crucially, Facebook’s users are interacting with bots more and more because they give them what they want.ĭomino’s Pizza’s bot is on hand to respond to queries an instant Respond quickly to concerns and queries.Bots do exactly what customers want you to do: How soon? According to research, 60 minutes is good response time.Ĭan you manage that, partner? If not, you need to start using bots. They expect you to reply to their concerns and questions as soon as possible. As AdEspresso pointed out way back in 2014, customers expect good service on social media. Some small businesses fail on this front - and indeed, how do you keep on top of all those messages and respond to queries promptly? That’s a huge amount, and we’re going to guess that your company receives a lot of messages, just like all companies do. Bots keep customers happyīillions upon billions of messages are sent each month on Facebook, and 2 billion are exchanged between users and businesses alone. Here is why you need to use bots to help grow traffic, conversions, and sales: 1. In short, they might get to know your customers better than you ever could, which is awesome for your business. Because they’re a form of Artificial Intelligence, they use machine learning to understand what each customer wants. The more helpful a chatbot is, and the faster it can respond to queries, the more loyal a customer becomes towards a business.īots, then, help to solve problems and build relationships.
#Facebook chatbot series
In one sentence, bots automates customer support, which means they save you time.īut they do more than this: Through surveys and conversations, bots collect vital info on your customers so that they are then able to engage them in personalized, meaningful conversations that, over a series of micro-commitments, can increase customer satisfaction and loyalty, conversions, and sales. What do Facebook Messenger bots do in a nutshell? Here’s what you need to know about Facebook messenger bots and traffic. But the longer you wait, the more ahead your rivals will remain.īring your Facebook marketing into the 21st century and improve your relationship with your customers, your lead gen strategies, and boost conversions and sales. If you still haven’t made a move with them, don’t worry - there’s still time. 47% of consumers have already said they would make purchases from a botīots are irresistible, and Facebook is one of the key players in messaging services: it's working hard to make the messaging experience between chatbots and customers more seamless.įacebook made them easy to implement too, and customers actually like them.55% of consumers use messaging apps to help them solve teething issues they have with a business and its products or services.The average open rate is 98% - compare this with your floundering email open rates!.The thing is, developers have already eliminated most of our worries: for example, bots will never say anything you don’t want it to if you write a script. True, implementing a bot to carry out a human task such as, oh, I don’t know, talking to your customers over social media sounds super risky, and you’re probably worried that it could ruin your brand if the bot does something silly.
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